Visual Design / Print Design
Trend Micro
PAID AD DESIGN
I designed and created paid ads tailored to specific campaigns, utilizing sub-branding strategies to enhance their effectiveness. By integrating distinct visual elements and messages unique to each campaign, I ensured that the ads stood out while remaining aligned with the overarching brand identity. This approach allowed for a more targeted appeal, driving higher conversion rates. Through careful attention to design and strategic messaging, I successfully crafted ads that resonated with the intended audience and achieved the campaign objectives.
PRINT DESIGN
I designed printed materials for events, sales enablement collateral, as well as swag for internal new hires, using engaging and visually appealing designs. By focusing on creating materials that effectively communicate key messages and capture attention, I ensured that each piece was not only informative but also visually striking. For events, I developed booth graphics, brochures, banners, and flyers that aligned with the event's theme and brand identity. For sales enablement, I created collateral that provided valuable information in an easily digestible format. Additionally, I designed swag items for new hires that were both functional and reflective of the company's culture, fostering a sense of belonging and excitement.
